Defining gamification

Gamification is the process of enhancing products, processes or services with motivational elements known from games in order to invoke gameful experiences and shape behavior

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Benefit from networking and best practice sharing
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Latest news


The Gamification Process: A framework on gamification

Emil Wiklund has recently published his Master Thesis around gamification frameworks in use by top gamification consultants and companies. Abstract: In this thesis a gamification framework was built based upon […]


Jam packed chat about gamification ethics

At noon of the 16th of February, gamifiers from around the European continent gathered for an epic hour of discussion, twitter and, of course, #gamification. Featuring #GWC15 legends such as […]

Museum Arts

Gamification – Themed Conference – Cherry Popped

GamFed Steering Committee member Rasul Majid reports back on attending Gamification World Congress 2015, Barcelona, Spain Having just landed at the El Prat airport in Barcelona, I had a feeling of […]

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