Who We Are

Our Team

  • Chair & co-Founder

    Nicolas Babin


    Nicolas Babin
  • Deputy Chair & co-Founder

    Toby Beresford


    Toby Beresford
  • Secretary & co-Founder

    Roman Rackwitz


    Roman Rackwitz
  • Treasurer

    Pete Jenkins


    Pete Jenkins

What We Do

The International Gamification Confederation (GamFed) leads, unites and fosters the interests of industry practitioners, vendors, consultants and educators worldwide for the benefit of the Gamification market.
  • GamFed is aimed at:

    • Promoting the gamification market
    • Helping networking
    • Ensuring consistency in business practices
    • Lobbying at an international level for legal issues
    • Helping with market vision and market data
    • Ensuring consistency in training and standard level.

  • We provide:

    • Strong know-how and professionalism
    • Excellence in members satisfaction
    • Constant market analysis
    • Excellent support to the industry
    • Measurable results

  • Key activities:

    • To increase the number of partners and members
    • To promote the gamification market
    • To help networking
    • To ensure consistency in business practices
    • To lobby at an international level for legal issues
    • To help with market vision and market data
    • To ensure consistency in training and standard level.

Join GamFed

  • Individual Membership:

    • Open to anyone involved in gamification in a professional capacity and who supports the aims of GamFed


    Organisation Membership:

    • Open to organisations involved in gamification in a professional capacity and which support the aims of GamFed

  • Membership details

    Your membership will begin as soon as the membership form and first annual payment has been received. Company membership fees will be based on a sliding scale commensurate with the company’s annual turnover. A company may nominate a number of staff (on a sliding scale according to membership fees) who will be the nominated members. There is an annual membership fee which is agreed at the Annual General Meeting (AGM) and will be payable by all members. A list of all members will be kept by the membership secretary.

    For the year 2014 - Membership fees are an annual fee of 25 Euros per person and per year for individuals and the annual fee of 200 Euros for companies with a 25 Euros per employee with a cap at 100 employees.

    A list of all members will be kept by the membership secretary.


  • May,

    • Tuesday


      Gamifiers London

      date: May 6, 2014

      place: IBM Southbank
      (London, United Kingdom)

      The leading UK gamifiers meet up for another brilliant session on Gamification.
      Meetup Link

    • Wednesday


      Gamification in HR 2014 Summit

      date: May 14-16, 2014

      place: (Paris, France)

      Unlike trade-shows or expos, we will also include science-based aspects to bring people to a common understanding of definitions and challenges delivered by Gamification GURUs and pioneers of lead practices from the HR field
      Event site

    • Wednesday


      Gamification World Congress

      date: May 22-24, 2014

      place: World Trade Center (Barcelona, Spain)

      The international event of reference in the use of game mechanics for business goals. More than 32 experts from all over the world will present the latest innovations in this field.
      Event site

  • June,

    • Wednesday


      The Enterprise Gamification Europe

      date: June 4-5, 2014

      place: Kensington Close Hotel (London, United Kingdom)

      Europe's First International Forum Dedicated to Driving Consumer Revenue and Engagement using Game Theory.
      Event site

    • Tuesday


      San Francisco Gsummit

      date: June 10-13, 2014 at 4pm

      place: Concourse Exhibition Center (San Francisco, USA)

      The world is getting more distracting with each second that passes by. Businesses are having a challenging time competing for both the attention of their consumers and employees.
      Event site


  • Benefits of being a member

    • Right to use the GamFed logo on your own materials that promote Gamification events and/or activities
    • Receive announcements about events dedicated to Gamification
    • Special access to training and certification (with member discounts)
    • Discounts at GamFed organised events
    • Benefit from market surveys, trends and market information available
    • Benefit from networking and best practice sharing
    • Access to Gamification job boards
    • Involvement in discussion and decision around governance
    • Access to special offers from other members

    Special benefit for GamFed members

    25% research discount from Mind Commerce. For details please contact at kabir@mindcommerce.com or kabir.a@gamfed.com

  • Responsibilities of Members

    Members are responsible for the healthy growth of the gamification market worldwide.

    Members must pay a membership fee. Any member who has not paid their membership fee for one year will be contacted by the committee, who will then decide whether that member is deemed to have resigned.

    Any offensive behaviour, including racist, sexist or inflammatory remarks, will not be permitted. Anyone behaving in an offensive way or breaking the equal opportunities policy may be asked not to attend further meetings or to resign from the confederation if an apology is not given or the behaviour is repeated. The individual concerned shall have the right to be heard by the steering committee, accompanied by a friend, before a final decision is made.

    Any discussion on market pricing amongst member will not be tolerated.

    Members may resign at any time in writing to the secretary.

Contact Information

Steering Committee Members